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Privacy Policy
Last updated: October 14, 2026
The short version
- Your photo is private. Only friends you add in the app can see it, and only after you fail a focus session.
- There are no public pages, links or search. Nobody outside your friends list can ever see your photo.
- We don't sell your data and we don't use it for advertising or tracking.
- You can hide your photo, remove friends, or delete your account and everything in it from inside the app at any time.
1. Information We Collect
- Sign in with Apple: a unique Apple user identifier, and the name and email address (or Apple private relay address) if you choose to share them.
- Your photo: the photo you add in the app. It is stored privately in our cloud storage and a copy is kept encrypted on your device.
- Friends: the friends you add through invite links, any users you block, and invite links you create.
- Focus status: whether you have an active failed focus session and when it started, so your friends' app can show your status.
- Reports: if you report someone, the report reason, any details you write, and who it concerns.
- Notifications: a push notification token for your device, if you allow notifications.
- Diagnostics and usage: crash reports and basic app usage events (for example, which screens are opened), used to fix bugs and improve the app. These are not used for advertising.
- App integrity: a token from Apple's App Attest / DeviceCheck that confirms requests come from the genuine app.
2. Information That Never Leaves Your Device
- Motion sensors: used only to detect when your phone is face down or picked up during a session. Motion data is processed on your device and is never stored or sent to us.
- Face ID / passcode: used by iOS to unlock your hidden photo. We never receive any biometric data.
- Camera and photo library: we only receive the single photo you choose to add.
3. How We Use Your Information
- To run the app: sign you in, store your photo, connect you with friends, and show your focus status to them
- To show your photo to your accepted friends while you have a failed focus session
- To send notifications you have allowed, such as friend requests
- To keep the service safe: review reports, enforce blocks, and prevent abuse
- To fix crashes and improve the app
4. Who Can See Your Photo
Only users who have accepted a friend invite with you. They can see your photo only while you have a failed focus session that you haven't hidden, through a link that expires after a short time. If you remove or block someone, they lose access immediately. We do not publish your photo anywhere.
5. Service Providers
We do not sell, rent or trade your personal information. We use the following providers to run the app, and they process data only on our behalf:
- Google Firebase (Google Cloud): sign-in, database, photo storage, cloud functions, push notifications, crash reporting and app analytics
- Apple: Sign in with Apple, push notification delivery and App Attest
We may disclose information if required by law or to protect the safety of our users.
6. Data Retention and Deletion
- Hide your photo: Settings → My Status → Hide My Photo. Friends stop seeing it immediately.
- Delete your photo: Settings → Image Settings. It is removed from our storage.
- Delete your account: Settings → Delete Account. This permanently deletes your account, photo, friends, blocks and status, and revokes the app's Sign in with Apple access. Any remaining copies in backups or logs are removed within 30 days.
We keep your information only for as long as your account exists, except reports, which we may keep for a limited time to prevent abuse.
7. Your Rights
Depending on where you live, you may have the right to access, correct, export or delete your personal information, or to object to how we use it. You can do most of this in the app. For anything else, email us and we will respond within 30 days.
8. Children
Blackmail is not intended for children under 13, and we do not knowingly collect information from them. If you believe a child has created an account, contact us and we will delete it.
9. Security
Data is encrypted in transit and at rest, access to photos is limited to accepted friends through short-lived links, and requests are verified with App Attest. No system is perfectly secure, but we work to protect your information.
10. Changes
If we make material changes to this policy we will update the date above and let you know in the app.